When managing a large SEM account that needs to deliver time sensitive material through text ads using Google’s API can be a tremendous tool. For large eCommerce clients that often change pricing or have product specific sales, setting up the ability to easily edit your ads can be invaluable. If you happen to be using […]
Writer block is something that can hurt even the most prolific bloggers. Finding that next topic to write about is not easy. Sure you can go run through a search query report and see where what people are searching for in order to reach your site. This will help you cement your place as an […]
Aint nobody rank like me – my content so fresh and my site be so clean-clean Whoever thought that OutKast would provide us with such great SEO tips from their song ‘So Fresh and Clean.’ But if you listen carefully they are providing you with two essential tips to help your website achieve the rankings […]
Over the past few weeks Google has been rolling out new communication ad extensions to select advertisers. Soon this extension will be available to the masses, so understanding how you can utilize and benefit them can help you get a leg up on your competition. What Are Communication Ad Extensions? The AdWords Communication Ad Extensions […]
As mentioned in an earlier blog post, our founder Justin Freid spoke at an event today organized by the CCPA called ‘Welcome to the Blogosphere’. The event focused on understanding how a blog can help your business and the actual technical aspects behind setting up a wordpress blog. The event was attended by business owners […]
Bidding on branded keywords is a debate that goes back to the beginning of SEM campaign management. Some SEM managers believe it is a great way to drive traffic that is ready to convert to your website and other believe they will arrive at your site via organic results, if they truly are looking for […]
If you happen to be a small business owner and are looking how to learn to set up and manage a blog on your website the CCPA will be hosting ‘The Blogosphere – How To Enter The World Of Blogging’ on Wednesday July 6th. The workshop is an all day event and will be held […]
There is no doubt Philly has a great community of Philadelphia SEO and SEM professionals. The city is home to some great full service and boutique agencies. Over the past few month’s I have been attending SEO Grail – a meet-up organized through Meetup.com where SEO’s get together and talk about the latest trends in […]